The Silverbird Group has agreed to partner with the organizers of the forthcoming Lagos International Film and Convention 2023, to make the world-class event a huge success.
This cheery news was disclosed by the Chairman of the Group, Senator Ben Murray-Bruce on Tuesday, June 6th, 2023 when Mr Theophilus Akatugba, Founder and CEO of LIFACC paid him a courtesy visit in his office in Lagos.
According to Mr. Akatugba, Senator Ben Murray-Bruce will be delivering the Keynote address during the opening ceremony of LIFACC on the 20th of July 2023, at the Radisson Blu Ikeja, Lagos.
Senator Bruce, who was very excited by the concept and preparation for the Maiden Edition of LIFACC, pledged his full support for the event while commending Ovueta Nigeria Limited, the organizers of LIFACC for their vision to create a platform where stakeholders can come together to interact, network and chart a new direction for the motion picture industry in Nigeria and Africa.
Speaking further, Senator Murray- Bruce stated that while the convention lasts, participants will have the rare opportunity to have first-hand knowledge of Silverbird Cinemas and Film Distribution’s new business policies as they visit its stand.
The Silverbird Group, which has a long history in the Nigerian media and entertainment sector will bring its cinema exhibition and distribution pioneering position coupled with its experience operating across Africa and the rest of the continent, as well as its studio facilities and network to bear at the convention.
Established in 1980, Ben Murray-Bruce’s Silverbird Group through its Silverbird Galleria which was founded in 2004, revolutionized the cinema culture in Nigeria. The Galleria pioneered the first five-screen Cineplex in sub-Saharan Africa.
Silverbird Cinemas also to date owns the largest cinema chain in West Africa with several locations in Lagos, Abuja, Port Harcourt, Uyo, and Ghana. More locations are still springing up in some parts of Nigeria.
Recall that before the advent of Silverbird Galleria, movie enthusiasts were left with no option other than resorting to the local content on terrestrial TV stations and PayTV platforms. Then, the movies came in the form of VCDs and later, when DVDs were introduced, producers began to move with the trend, churning out several movies in the video format. But today, with the return of the cinema culture in Nigeria, and Africa at large as pioneered by Ben Murray Bruce’s Silverbird Cinemas, several producers have seemingly found a way of evading the menace of pirates by taking their movies for public viewing.
Not only that, many cinema houses have sprung up in different nooks and crannies of society as the demand keeps growing. Some of them include cinema giants like IMAX, FilmHouse, Genesis Deluxe, Viva Cinema, Ozone Cinemas, and Octopus Cinema to mention but a few. All courtesy to Bruce’s vision.
The organizers of LIFACC are proud to announce Silverbird Group as Partner for this inaugural edition.
Courtesy Supple Magazine
